Uniqueness of Blogs

Blogs provide very different kind of information compared to traditional forms of media.

Firstly, anyone can blog. In traditional media, due to the cost of disseminating of information and the business goals of the media company, not any information can be simply broadcast. Media companies would select on information which would be in demand. In blogs however, the cost is almost negligible. Therefore, anyone can just post whatever they want.

Secondly, blogs are harder to 'govern' unlike traditional media. Blogs are not held responsible by any organisation but simply by the individual. Traditional media companies however would be held responsible for any information from any of its writers, spokesperson. Therefore, in a way, blogs provide information more freely.